House Of The Dragon Throne Tour
SKY & ST.MARKS STUDIO
House Of The Dragon Throne Tour
Can you put the first throne in the Tower of London for 500 years? Then tour the throne… the iconic iron throne from Game of Thrones… across the UK?
THE ASK
Design ◆ Creative Direction ◆ Production ◆ Tour Management ◆ Event Management & Staffing
We were asked by Now TV and St.Marks Sudio to put the first throne in the Tower of London for 500 years. Then take that throne on your across the UK, stopping off a multiple locations, including SKY HQ, London, Cardiff, and Edinburgh.
The Tower’s famous Beefeaters stood guard at the Iron Throne, outside the White Tower, to mark the launch of the Game of Thrones prequel, House of the Dragon. Fans and visitors to the Tower of London were be able to sit atop the throne, hold a dragon egg, and discover more about the new series. The throne stood at the Tower for the weekend, before heading to the House of the Dragon premiere in Leicester Square, and then on tour across the UK in the following weeks.
3.5m
Influencer content reach
200+
pieces of media coverage
10k
Fan visits across the UK
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