McVities Golden Buzzer Biscuit Tin

MCVITIES & TAYLOR HERRING
BGT GOLDEN BUZZER BISCUIT TINS

Can you design and fabricate a run of limited edition Britain’s Got Talent Golden Buzzer Biscuit Tins?

THE ASK

Creative Direction ◆ Design ◆ R&D ◆ Fabrication

We were asked by McVities and Taylor Herring, to fabricate for launch a new limited edition Britain’s Got Talent Golden Buzzer Biscuit Tins. The biscuit tins were equipped with a functioning Golden Buzzer lid featuring the iconic BGT Golden Buzzer sound when pushed down, putting the fans in the judge’s hot seat.

Each McVitie’s Golden Buzzer Biscuit Tin came with a selection of your favourite McVitie’s treats including promotional packs of Chocolate Digestives, Chocolate Hobnobs and Jaffa Cakes which include the opportunity to win big money-can’t-buy experiences including tickets to the live Britain’s Got Talent Final in June 2022.

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